Sharing Daily Discoveries About Personal Finance And Business Topics

Buying The Not So Perfect Produce

I saw this neat video today called “Inglorious Fruits and Vegetables” which was neat is it revolved around taking fruits and vegetables that would normally be deemed as unsellable where people would sell it at a discount. Interestingly enough, people bought it. This I the video for those who never saw it:

If you think about it, it is simply marketing perception on why no one would buy it in the first place. However, package and present it in a different way and people will embrace it. Makes you wonder why every grocery chain doesn’t implement a system or program like this. I know for myself usually these kinds of produce are usually bad looking because they are literally going bad as opposed to simply having a cosmetic issue. If businesses created something like this though it would definitely help with the perception and I’m sure a lot of people would save a lot of money.

Makes me think of how even for simple items like an apple many people would take the visually unappealing ones and simply make it into say apple juice or cider.




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