It’s the Lunar New Years tomorrow and while it’s normal to see holiday themed offerings I was kind of surprised to see how even some video game companies have taken the time to add things such as costumes and collectibles based on the day. At the same time, there are many who don’t bother to try and incorporate any holiday theme to their business offerings.
It makes me wonder if that is a mistake while being a huge loss of opportunity. It’s probably a great way to connect with people on a more personal level while at the same time potentially attracting new people to your business as more people will be on the lookout for things geared towards the holiday. I suppose Christmas would be the best examples of how most companies in North America attempt to display some holiday offerings.
Of course, there is the side that would say it’s better to just stay neutral as a business. But I think at times it helps to show you can relate to your customers as well in these ways.