The task this time around was for the two teams to create four page photo essay/layout ad for the company Dial Soap in a magazine called Redbook in order to advertise its new nourishing yogurt body wash. The winner would be chosen by executives and associates from both the Dial Soap and Redbook organization.
There was an interesting moment where before Trump finished his usual speech on what’s at stake Omarosa was telling her teammates that she wanted to be the project manager. As Trump continued to talk, he emphasized that there was a good chance that the project manager would be fired in this task. Maybe it was just the editing, but afterwards Omarosa quickly tried to then encourage someone else to take the lead. That was such a funny moment there I thought. In the end, Carol Alt was the project manager for Hydra and Tito Ortiz was the project manager for Empresario.
Hydra went for a more wholesome lifestyle approach with their presentation. They used Carol Alt as the model and through the presentation they highlighted the different aspects of a women’s life such as starting a family and being in a relationship with of course using the product as a way to keep her fresh and invigorated.
Empresario focused on the fact that the majority of the readers were women and were told that a person like Trace Adkins was perfect for the audience. At first they went for a riskier approach where there were topless males set with a country desert theme with Trace Adkins being the model as well. Eventually, they decided to play it safe instead and went with a theme where it seemed like they were trying to emphasize the contrast between a desert that is dry compared to people who use the product who are more illuminating/refreshing so to speak.
In the end, Team Hydra was chosen the winner as their presentation was able to tell a message and story to the viewer better it seemed to promote the product. As a result, Carol Alt received $20,000 for her charity once again. There wasn’t too much of a drama in the boardroom aside from bringing up an issue on why a person such as Omarosa wasn’t the project manager. Of course, the topic came up on how she kind of tried to push it to someone else afterwards.
In the end, Tito Ortiz was fired and Trump emphasized how he did mention at the start that the project manager most likely would be fired. There was a surprise at the end too as Trump mentioned to Tito that he admired his talent a lot and would personally donate $50,000 to his charity despite being fired.
This is one of the first episode in the season I thought where it seemed like one’s celebrity status did not really play a role too much. I guess the point to take out of this episode is the whole mentality of taking risks and sticking to a plan/vision as the possibility of failure shouldn’t be the prevailing factor to stop you from creating what you believe in.