This was an interesting conversation as a person was describing how his business idea failed even though he was able to acquire a fairly known talent. Apparently, he started up a tour channel online where you would have someone visiting various locations and the hope is that it will become big enough where the company can then incorporate various sponsorships and sell merchandise. It never gained traction though. So what happened?
Apparently, the person he acquired was well known in a completely different space that revolved around tech items. Because the company was closing its operations, he was looking for a new job and the company assumed that people who watched his previous work would follow him. As it turned out, the talent didn’t end up giving the company any kind of meaningful boost for the investment they made. It seemed like they would have been better off getting a lesser-known individual who was actually knowledgeable in the space and then investing that extra money on say a marketing campaign.
There were even other stories recently of say wrestlers who were big names in one companies and when they went to another they didn’t seem to give the company any major boost that one would expect. I guess sometimes that shows too how it can be people behind the scenes that do an amazing job in utilizing talent. Without that same support system the person is simply another worker. If anything, perhaps that is a lesson here where if you are going to acquire someone with experience to help elevate your company you have to think whether or not you can provide them the same type of support and opportunity that you know they are good at versus treating them like a lottery ticket that will magically make a business grow.