When You Are Clueless About Brand Value
General Thoughts and Fun Topics

When You Are Clueless About Brand Value

So today my mom came back from Las Vegas after seeing that Celine Dion concert which we bought tickets for as part of her birthday gift. As expected she said she enjoyed it a lot. When she came home I guess she went on a shopping rampage as she brought back a lot of gifts for people. I don’t think I have ever seen so many M&M branded merchandise in my life.

She got me some clothing items that were made by the company Lacoste and personally for me I am not as aware in that industry on who the high and low quality companies are. For example, to me a pair of socks is a pair of socks for the most part where I usually buy packages and they last a long time. So here was this Lacoste pair of socks and my first thought was I thought it was just something fun mainly as there is a picture of a crocodile on it. Or maybe it’s an alligator…..

But then some people around me were saying things like how it must have been expensive. Course, afterwards I went to look at the company on the Internet and sure enough it seems to be a high end apparel type of company. I guess I should only wear these on special occasions or something now as it feels like a suit of some sort.

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