Having A Talent Being The Brand For The Business
Business

Having A Talent Being The Brand For The Business

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I noticed something interesting the other day as I was watching an Internet review show of sorts where a few of its long-time camera personalities have left the company for whatever reason. It’s business as usual for the company though where they have simply replaced the old talent with new people. Because of this change though the company is automatically getting negativity as people simply don’t like the change. It kind of makes me think of the positives and negatives of making a person a key face of your brand of sorts.

Of course the positive is if the person does a great job then it’s a win-win for everyone. However, people will then often became attached to them where they can’t see anyone else doing the role. As a result, you are kind of stuck having to keep the person even though technically the work can still be produced with the same quality.

Such a tricky topic but at the same time it’s sometimes why a business purposely holds certain people back as they don’t want like say an employee to have that kind of leverage or negotiating power against the company. Though many would argue wouldn’t it be better to just keep treating the person well based on the results where even if the two do go their separate ways then the backlash may be reduced?

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