I was watching this charity event online where the organizers were using a lot of social media aspects such as online video to garner attention for their charity drive. It looked as though this year they exceeded their efforts from last year and one of the guy made a very interesting point.
He was saying how with the economy the way it is that many people advocated that they were going to get way less donations this year compared to less since everyone is trying to save as much money as possible. Hence, they shouldnâ€™t get their hopes up. But as mention, they exceeded last yearâ€™s number.
The point he brought up was a very good one too where while the economy is worst, last year they only got 100,000 viewers. Everyone knows that there are way more than 100,000 people in the world. With all the new technology and platforms available this year he knew that they would be able to capture a larger audience base which would potentially equal to more donations.
What a great way of thinking I thought. The next time you think you canâ€™t do anymore in this sense, try thinking just how large the world is.