Today I received an e-mail from a wholesale distributor that had detailed information on what products manufacturers are going to be pushing to sell and to do so they are offering companies heavy discounts and incentives to do so. While I am not a reseller, seeing this list gives me an advantage on what items are going to fall in price in the future and if there is anything worth holding out for.
Another benefit to reading information like this is many times you can find out what the at cost price is for an item so that you can better determine if the prices you see at the stores are a good deal or not. I actually know some small businesses that actually sign up as resellers for various companies just for the sake of learning about upcoming deals even though they have no intention of actually buying things to resell. Course, I think it is better to just find sources such as newsletters that wholesalers offer.