One interesting observation I had in the age of social media marketing and personalities is that many times people go out of their way to hide the names and logos on various products as people don’t want to give free advertisements to companies. While normally people would want their items branded to show things like quality many people now see it in a way where if companies want people to be a walking billboard for them then they want compensation of sorts.
It’s almost like a lot more people want to be entrepreneurial. It does make me wonder if companies would actually react to that such as deciding to make its branding on products as small as possible or in places that aren’t immediately visible. I know some companies have went in the other direction by trying to place its name and branding in as any places as possible. That usually discourages me from buying products regardless of brand.
I would imagine the reason for it is there are a lot of people taking selfie photos and video where companies can maximize their presence this way if their name is plastered everywhere. I guess for a business it’s about having to think of new reasons why people would want to flash your brand everywhere without people feeling like they are being used.