I ended up going to downtown today to meet up with a person and apparently the place we were originally planning to go was closed on Sundays. As a result, we had to find a new venue and the funny thing was the person was saying that while walking in the area she happened to see this new juice place that just opened up and so she thought this would be an interesting place to visit. We did end up going there and indeed it had just opened up a few days ago as it appeared the lady who owned the business was working there and was talking a bit about it.
Of course their challenge like any other business at the start is trying to get the word out. What I did notice was that they were getting a bit of foot traffic from curious bystanders where a few people were coming in to look at the menu. However, in most cases they simply walked out without purchasing anything. There was one interesting observation I had at the end where on their cash register they had all these little signs telling people to visit them on various social media platforms. I was thinking to myself why hide this detail in such a small area when you could probably make it more apparent on the front where people are more likely to see and visit it?
I know even for myself nowadays if I see a company’s web address on like its front window I am more inclined to visit it to learn more about it. Free advertising that everyone should take advantage of I think since it’s a great way to get people to learn about your business if they are too intimidated to actually step foot in the store initially.