This was a fascinating story I though where there is a search engine called DuckDuckGo that originally promoted itself as a company that offers unbiased search results versus its competitors such as Google. That is an interesting proposition for many search engine users where many feel Google just wants to promote people they like as an example. But that’s why this was so interesting as recently the founder of the company openly expressed how they will actively down-rank sites that they deem are providing misinformation about the war between Ukraine and Russia.
While that may sound like a good thing on paper, it seemed like immediately a lot of people were expressing how the company is now just like every other company while questioning how they can be confident in determining who is telling the truth. Many people felt that one comment essential meant the company went against their promise and therefore have decided to go elsewhere for their Internet searching needs.
It kind of shows too how one little action and can pretty much destroy the image of a company in an instant. Like there, I can imagine the mindset was that everyone one else was doing it and so they should equally get support for it. But due to their type of business and original pitch to people the circumstance aren’t the same. Which beg the question too, when your company grows large enough is it inevitable that you will be just like everyone else eventually?