Today I was told about an interesting story in regards to a very large real estate company here that needed a new online presence and so they hired a company to do so. The bill was rather hefty as it was well over $40,000. To make matters worse, the end product was not fully functional and in order to fix the problem the company requested for another $10,000+ to do so. Based on the project I read, it shouldnâ€™t have been anywhere near that price in terms of a normal market value. The interesting thing was that the marketing director, or whoever was in charge of hiring the firm, mentioned how they got a great deal anyways for the price that they paid.
Myself along with some other people were just stunned over this. I wanted to find out more on how the company saw that as a great deal and aside from large companies having the budget to spend that kind of money, apparently one of the bigger reasons in believing that it was a great deal is because they canâ€™t do it themselves which in turn makes it more valuable to them. Of course I donâ€™t know the exact situation, but I thought that was very interesting.
Speaking for myself, usually when it comes to determining the value it is more about comparing whatâ€™s out there and the type of quality you are getting. So to me it was definitely interesting to hear that someone would base the dollar worth of a service specifically on whether or not they can do it themselves.