A Set of Company Values For Show Only

May 19th, 2014 by

Today I heard a person ranting about this business where to the public it advertises itself as a local and friendly business that tries to hire local in an effort to encourage community growth. However, he had proof that the business was essentially getting people to do work for free or very cheap by promising things such as “This is good experience” or getting people to do work in exchange for future income once the business makes more money. I guess you can say if all that is true then it is essentially a company gimmick to get more customers.

This is probably more common than we want to believe. That’s why whenever I see companies using this as a marketing tool I am always skeptical as to how true it really is. In many ways it’s no different than going to a grocery store where they say everything they sell is local when it may very well not be. Funny enough, the easiest way to find out is to ask the people who already work for the business.

I always found that how a company saves money on its resources to do business usually translates to how they treat their human resources as well. For example, if you know that they usually steal artwork from others to use for their own corporate materials that usually means they try to get free work from people in exchange for future compensation. If they aren’t too concerned about using equipment that is fancy but gets the job don’t then usually they want the same out of people as well.

It’s kind of an indirect way to learn more about the culture of a business without directly hammering them for an answer. It’s not 100% of course as obviously every business is different, but from my experience it usually does work out that way. That’s why looking at an office or place of business usually tells me so much about the company “values” as opposed to relying solely on its literature.


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