Today I went looking for a keyboard and mouse for a mother’s day gift and I saw that a local store had the item I wanted. However, the price of it was about $8 more than what most of the other competitors were able to offer. When I went into the store I showed the associate a list of the competitor process. Afterwards he went to the back of the room to try and confirm or deny the price match request it seemed. When he came out he was apologizing that the best he could do is bring down by $7 so it was still more expensive than the competitor by $1. I said that was fine though and was happy with it.
Yes, I know a lot of frugal and savvy shoppers would persist until they got the best deal. But in this case it’s a smaller company and I know they don’t have the buying power compared to larger companies. At the same time, the time it would have took me to travel to the other place to get it would have meant paying more overall. So in the end it was a good deal for me and at the same time it helps to keep the local business afloat.
Sometimes you do have to factor in on whether or not your dollar encourages more local businesses I think as the convenience of having them in your community can mean a lot of savings in so many ways other than just that one purchase.